back to work

WT Group

After close to 50 years, WT Group’s leadership team determined it was time for a brand overhaul from their look to their website and online presence. NiKnack created a new brand and logo that not only honors their past, but boldly looks ahead to an even brighter and more successful future. The goal with the website was to create a well-designed and functioning site that reflected the WT Group’s core of engineering and design.

NK Striper

After close to 50 years, WT Group’s leadership team determined it was time for a brand overhaul from their look to their website and online presence. NiKnack created a new brand and logo that not only honors their past, but boldly looks ahead to an even brighter and more successful future. The goal with the website was to create a well-designed and functioning site that reflected the WT Group’s core of engineering and design.

Project Category

  • Brand Strategy

    • Logo development & refinement
    • Identity & Brand positioning
    • Value Proposition development
    • Brand Guidelines
    • Video design, production & editing

    Brand Strategy

  • Content

    • Speech writing
    • Award nominations
    • Marketing Material
    • Ghostwriting
    • Newsletters
    • Internal & External Comm Strategies
    • Press Releases
    • Email Campaigns

    Content

  • Digital Platforms

    • Website development
    • User Experience Design
    • User Interface Design
    • ADA Compliant Websites
    • Digital Strategy
    • Social Media Management
    • SEO
    • Adwords / PPC

    Digital Platforms

  • Event Management

    • Contract Negotiations
    • Video Production & Onsite Support
    • Registration Sites
    • Employee Engagement Campaigns
    • Membership Association Sites
    • Sponsorship Management
    • Event Apps
    • Talent Procurement
    • Event Branding
    • Total Event Logistics

    Event Management

  • Video Production

    Video Production

We helped a 3rd generation, family-owned
and run engineering & design firm rebrand

And take their market presence to the next level through an engaging and emotional launch.

76%

Improved organic search results ranking

In less than 2 months, the average position of WT Group's website for keywords increased by 76%

35%

Increased unique & repeat site traffic

The number of website visitors
has grown 35% since the
redesign launch

Industry website design award winner

Recognized by The Zweig Group for Marketing Excellence in the architecture, engineering & construction industry

Elevating the brand internally and externally

  • Managed internal roll-out event to 150+ employees
  • Launched new intranet site to increase employee engagement
  • New Conference Exhibits
  • -->

Client Login

We use cookies to give you the best online experience. By agreeing you accept the use of cookies in accordance with our cookie policy.

Privacy Settings saved!
Privacy Settings

When you visit any web site, it may store or retrieve information on your browser, mostly in the form of cookies. Control your personal Cookie Services here.

These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site.

We track anonymized user information to improve our website.
  • _ga
  • _gid
  • _gat

Decline all Services
Accept all Services